Opinion

Geek+ Deploys 82 Robots at C-StoreMaster's New $20M Alabama Warehouse

Archive editionTom ChenFeb 4, 2023· 3,291 views

Geek+ equips C-StoreMaster's 130,000-sq-ft Huntsville facility with P800 and Roboshuttle systems, boosting picking accuracy and productivity.

In context

In early 2023, the logistics and distribution sector was rapidly adopting autonomous mobile robots (AMRs) to address labor shortages and e-commerce-driven demand. The opening of C-StoreMaster's automated warehouse in Huntsville, Alabama, exemplified this trend, showcasing how mid-sized distributors could leverage robotics to enhance efficiency and accuracy.

What was reported

Geek+ supplied 82 autonomous mobile robots to C-StoreMaster's new $20 million, 130,000-square-foot distribution warehouse in Huntsville, Alabama. The facility, which opened with a ceremony attended by industry and city leaders, integrates three automation technologies, including Geek+'s P800 goods-to-person picking robots and its Roboshuttle system, achieving a picking accuracy of 99.99 percent.

According to Rick DeFiesta, Geek+'s executive vice president of sales and solutions, the robotic system increased picking productivity by three to four times. The warehouse created 30 new jobs and supports C-StoreMaster's expansion, serving over 4,500 independent convenience stores and 6,000 chain stores nationwide.

The facility was designed with employee well-being in mind, eliminating long walks and heavy lifting. Amenities include a workout area, pool table, air hockey, walking track, and bean-to-cup coffee. Alabama Governor Kay Ivey proclaimed December 8 as Technology Innovation Day to honor the warehouse's opening.

Why it mattered

This deployment demonstrated that AMR technology is not limited to e-commerce giants but is accessible to specialized distributors, offering significant gains in productivity and accuracy. It highlighted the growing role of robotics in reshoring distribution operations and creating skilled jobs, while emphasizing a human-centric approach to warehouse automation.

“To bring the first multi-level shuttle system of its kind in the country to Huntsville is a great accomplishment for our team.”

Source: Robotics & Automation News (roboticsandautomationnews.com) · Published 2023-02-04 · “Geek+ provides 82 robots to C-StoreMaster’s new $20 million distribution warehouse in Huntsville, Alabama”